Privacy Policy

1. Introduction

Maison Blandine Wartel ("we", "us", "our") respects your privacy and is committed to protecting your personal data. This policy describes what information we collect, how we use it, and your rights regarding that information.

2. Information We Collect

Maison Blandine Wartel values privacy and does not sell your information to third parties.
We may collect personal information directly from you, automatically through cookies, or from third parties. This includes:

• Account details: name, email, phone number, delivery and billing addresses, password (securely stored).
• Order details: products purchased, order time, payment status, and preferences.
• Payment data: handled securely by third-party payment processors (we do not store card numbers).
• Device & usage data: IP address, browser type, access times, and pages visited.
• Marketing data: email subscriptions, consent preferences, and communication history.

3. How We Use Your Information

• To process and deliver your orders.
• To provide customer support and manage your account.
• To send order updates, promotions, and bakery news (only if you consent).
• To improve our website, products, and services.
• To comply with legal obligations and prevent fraud.

4. Sharing & Disclosure

We share your data only as necessary for business operations:

• With trusted service providers (e.g. payment processors, delivery services, email systems) under confidentiality agreements.
• When required by law or government authorities.
• To protect our rights, safety, or property.
• In case of business transfer (e.g., merger, acquisition), provided safeguards are in place.

5. Your Rights & Choices

• Access, correct, or delete your personal data.
• Withdraw consent for marketing at any time by using the “unsubscribe” link in our emails.
• Request a copy of your data or restrict processing under applicable laws (e.g., GDPR, CCPA).

6. Cookies & Tracking

We use cookies and similar technologies to operate the website and understand usage patterns.

• Essential cookies for login, cart, and checkout.
• Analytics cookies to improve site performance.
• Marketing cookies to show relevant offers if you opt in.

You may disable cookies in your browser, but some site features may not function properly.

7. Data Retention

We retain data as long as necessary to fulfill our purposes, comply with law, and maintain business records. Order records may be kept for up to 7 years for accounting and tax purposes.

8. Data Security

We use HTTPS encryption, access controls, and secure storage to protect your data. However, no system is completely secure, and we cannot guarantee absolute protection.

10. Changes to This Policy

We may update this Privacy Policy periodically. Updates will appear on this page with a new “Last updated” date. Continued use of our services after changes indicates acceptance of the updated policy.

11. Contact

If you have questions or concerns about our privacy practices, contact us:

Maison Blandine Wartel
Email: hello@blandinewartel.com